Comments on: Defining The Social Media Landscape http://scottmeis.com/2008/06/25/defining-the-social-media-landscape/ Insights on social media, online marketing and the world of public relations Fri, 03 Sep 2010 13:08:33 +0000 hourly 1 http://wordpress.com/ By: Social Media Landscape http://scottmeis.com/2008/06/25/defining-the-social-media-landscape/#comment-9 Social Media Landscape Thu, 10 Jul 2008 19:23:37 +0000 http://smeis.wordpress.com/?p=27#comment-9 Scott, I agree with you here. There is a beginning shift in the corporate environment as they are finally realizing the need for social interaction with their clients/customers. Soon, people will be looking for Certified Internet Marketers proving the skills needed to run a sucessful internet campaign. I see the trend beginning to happen already. ------------------------------------- Thank you, http://SocialMediaLandscape.com Scott,
I agree with you here. There is a beginning shift in the corporate environment as they are finally realizing the need for social interaction with their clients/customers. Soon, people will be looking for Certified Internet Marketers proving the skills needed to run a sucessful internet campaign. I see the trend beginning to happen already.

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Thank you,

http://SocialMediaLandscape.com

]]> By: Kim http://scottmeis.com/2008/06/25/defining-the-social-media-landscape/#comment-4 Kim Sat, 28 Jun 2008 01:57:31 +0000 http://smeis.wordpress.com/?p=27#comment-4 Scott, all very true. A related point that I've heard you emphasize before, early on while you were developing the Donate Life Illinois campaign through social media platforms, is that authentic conversation is crucial to creating true two-way engagement. Did you catch Augie Ray's post at socialmediatoday the other day likening social media interaction to party etiquette? He took it from the perspective of brands jumping into the social media pool, but reminded me quite a bit of what you've been saying all along. It's not enough to just show up (i.e.push out your opinion, platform or brand). You need to invest the time in building meaningful interactions through listening and authentic two-way conversation. Scott, all very true. A related point that I’ve heard you emphasize before, early on while you were developing the Donate Life Illinois campaign through social media platforms, is that authentic conversation is crucial to creating true two-way engagement. Did you catch Augie Ray’s post at socialmediatoday the other day likening social media interaction to party etiquette?

He took it from the perspective of brands jumping into the social media pool, but reminded me quite a bit of what you’ve been saying all along. It’s not enough to just show up (i.e.push out your opinion, platform or brand). You need to invest the time in building meaningful interactions through listening and authentic two-way conversation.

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