I’m sure some of you caught the ABC Special last night featuring an interview between Diane Sawyer and Professor Randy Pausch. As most know, Randy was a 46-year-old father of three who was diagnosed with pancreatic cancer. Randy passed away on July 25th, but touched millions through a speech at Carnegie Mellon entitled “The Last Lecture – Achieving Your Childhood Dreams.”  […]

I disappeared offline last week to head off to Glacier National Park (yes, I may have developed a tic from being unwired five days straight). Upon my return, it occurred to me that Flickr played a huge role in planning and researching my trip. With its huge user base, you can pretty much dig up […]

You’ve got a target audience in mind. You know bloggers are important to this audience and to the topic, issue, product or company you’re trying to market. So, HOW exactly do you find the right bloggers to connect with?  Time and time again you hear about bloggers complaining about PR people pitching completely irrelevant topics. […]