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We’re one month deep into 2014. Client budgets are back in action and strategies are being finalized for the year ahead. Following some much needed tech detox over the holidays, I finally had the chance to sink into some good reads with Joe Pulizzi’s Epic Content Marketing and Jay Baer’s Youtility. I’ve always enjoyed staying […]

Let’s be honest – in agency world, it’s not atypical for one’s daily outlook calendar to look something like this: Meetings after meetings after meetings. Sometimes meetings are absolutely necessary but in most cases, they are either unnecessary or not properly structured to maximize efficiency. When your days are booked with meetings, you are unproductive […]

Social media pause button…on. Over the holidays, something pretty cool happened. I read a book. Amazing, huh? Allow me to explain. When I worked at CG&A in Chicago, I directed the agency’s work with Donate Life Illinois and managed an utterly incredible community of organ donation patients, donor families and transplant recipients. In the fall […]