You recently heard about Twitter.
After some encouragement from a friend or co-worker you opted to hop over and sign up. You poked around the Web and found some ideas for setting up your profile. You made your first tweet and discovered that it’s as easy as it looks. You now haven’t logged into your account for a week because A) you’re not sure what to do with the site or B) you view it as just another tool that you have to monitor and check.
How Should I Use Twitter?
Hop over to Dosh Dosh’s post on 17 Ways You Can Use Twitter. The author, Maki, provides an excellent overview about the various uses of the site. Whether you’re looking to direct traffic, improve two-way customer engagement or simply network and make new friends and contacts, Twitter can help.
How Do I Use Twitter Efficiently?
Active users know Twitter can be a major time suck (but a good one!). That’s why there are a host of applications and widgets to help make the site an efficient part of your daily communications. Here’s a brief overview of a few different Twitter tools that may help you out.
Simple – both sites take long URLs and shorten to a manageable size. This is key if you want to share a link in your tweet that happens to be really long. Remember, Twitter only allows 140 characters per Tweet. Every letter and space counts.
Add this to your Facebook profile or page and you’ll be able to see all of your follower’s updates as well as tweet without ever leaving Facebook.
The Twitter search engine. As simple as Google – pick a word or phrase and search away. This is a great way to monitor your brand or find other people with similar interests to follow and connect with.
Currently in public beta mode, Tweet Deck aims to break down the abundance of information you receive through tweets from followers into more manageable bite-size information.
Enables you to see the hot topics being tweeted and who’s doing the tweeting.
My favorite! Twhirl is an excellent desktop application that makes using Twitter incredibly easy and efficient. From Twhirl, you can see all tweets, easily separate replies and direct meesages, post short URLs, tweet photos to twitpic, connect to multiple accounts including FriendFeed and quickly search the Twittersphere with Twitter Search or TweetScan. Seem like a lot? Michael Maritime did this good video tutorial to explain using Twhirl.
Time to Grade!
Once you’ve spent some time on Twitter, see how you match up with others! The good folks over at HubSpot who I linked to in a previous post, have set up twitter.grader.com. It’s also a great way to discover the Twitter Elite.
About Scott MeisSVP, Digital Content Strategy @ Weber Shandwick Seattle. Outdoors. Adventure. Travel. I dig the Foto.
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