I’m a big fan of comprehensive guides. People and companies put a lot of time and effort into compiling the information and in the end, they’re often a great one-stop shop to refer back on for your own efforts or to help guide clients. Poke around, give ’em a gander, absorb and apply. Best Practice […]

Making creative use of profile photo space on blogs, Twitter, Facebook and other social media channels is nothing new. It’s just become a bit more advanced. Human beings thrive on visual association (I assure you that the hot spot on nearly all Match.com profiles is not the “Interests” category). It’s natural. We look at a […]

Super props this week to @JohnHaydon for pulling together this fantastic video explaining the insights dashboard for Facebook pages. If you’ve never been an admin on a page or are not privvy to the latest dashboard features, this is an excellent spot. If you’re doing any form of social media measurement for clients, it’s pretty […]