Tips for Marketing on Facebook

If you track social media news regularly, it’s hard not to come across a flurry of news and insight about Facebook and Twitter anywhere you look. The other week, I came across this excellent post by Jason Baer over on Social Media Today discussing two excellent resources that offer tips for marketing on Facebook. Whether […]

2

Donate Life America Conference

An exciting week lies ahead as I’m gearing up to head down to St. Louis to speak at a national conference for Donate Life America. Some readers may know that I manage campaign outreach for Donate Life Illinois on behalf of Gift of Hope Organ & Tissue Donor Network. It’s always a fantastic group to […]

1

The Science Behind the Click

$21 billion. Billion. That’s the amount of revenue that Google Ads generated last year. If you’re like me and 60% of all Internet surfers, you rely on Google everyday as your search engine of choice. Google has become such a reliable knowledge portal that it’s hard to recall what served as “home base” on the […]

1