5 Reasons Why Lists Help Connect Your Message

Everyone loves a list. Admit it, you know you do. So what is it exactly that makes lists, whether in the form of blog posts, articles in e-newsletters or elsewhere so appealing? I’m a list fanatic myself so here’s my take on why lists help make your messages stick with readers. 1. Lists Are Digestible […]

1

Trust Agent Learnings

Last week, I finished reading Chris Brogan and Julien Smith’s highly touted book, Trust Agents. We’ve all witnessed the continued adoption of the Web as a crucial communications tool. What continues to lag behind in the PR/Marketing world is thorough understanding of how human communications patterns and relationships translate to the Web. Anyone who majored […]

1

Tips for Marketing on Facebook

If you track social media news regularly, it’s hard not to come across a flurry of news and insight about Facebook and Twitter anywhere you look. The other week, I came across this excellent post by Jason Baer over on Social Media Today discussing two excellent resources that offer tips for marketing on Facebook. Whether […]

2