Whether it’s one word, a single link, 140-characters or a full paragraph, status updates have come to signify much more than “what’s happening” in one’s life. As social media marketing continues to flourish as a key channel for connecting with target audiences, the pressure to drive home a message with concise messaging mounts. Whether updates […]
Everyone loves a list. Admit it, you know you do. So what is it exactly that makes lists, whether in the form of blog posts, articles in e-newsletters or elsewhere so appealing? I’m a list fanatic myself so here’s my take on why lists help make your messages stick with readers. 1. Lists Are Digestible […]
It’s been a crazy year for everyone. Ups and downs across the board and I think you’d be hard pressed to find someone who isn’t excited to close the book on ’09 and take a leap into the new decade. “Back to basics” has certainly taken on new meaning amidst full-fledged tech advances every day. […]