PR and marketing pros are always looking for case studies and proven strategies to guide their own client strategy development. If something has worked, you might as well put your own twist on it and see if you can make it work as well. The fact of the matter is that sometimes there is a […]
Chances are good that you’ve seen a group on Facebook pop up explaining how the creator has lost or had their phone stolen. The group description usually mentions how the individual needs all their friends to join the group and post their phone number. In most cases, these groups are left open for anyone to […]
Infomercials. We all know they are the most ridiculous commercials on TV. Poor production, “celebrity” endorsements, pointless products that solve a problem none of us knew we had…the list goes on. YET, they still exist and not only exist, but are thriving. I had all but forgotten about infomercials the past couple years (I don’t […]
Digital Leap 