We all know that great storytelling is an art form. It requires insightful, attention-grabbing creative, impeccable timing, strong human connection, and a key moment of revelation that brings the full narrative together. At other times, storytelling takes a more direct, news-driven approach that aims to accomplish one thing – make sense of a situation and […]
Last year, @stephanieflo contacted me and asked if I would be interested in contributing a post to the3six5 project. If you’re not familiar with the site, it’s an ongoing storytelling project that features a new post from a new person each day of the year. Quite the incredible side project started by @lenkendall and @danielhonigman […]
If you haven’t seen it already, check out this brilliant marketing piece from John St. Kudos to @cathycalhoun for the pass along. A mock case study indeed but a great spark to get you thinking about your own internal marketing efforts.