So, you’ve been tapped to write a content plan for your client or brand. On the surface, it seems like a pretty straightforward task. I mean, how difficult can it be to plan out a few tweets or posts over the next few weeks? Child’s play right? Well…Not quite. I know how easy it is […]

It’s been awhile on this series but I’m beyond stoked to feature one of newest colleagues, Lucas Anderson, as the latest profile feature for People You Should Know. You can also catch Lucas @ldavj. As a visual storyteller, do you feel that our culture of rapid social communications is compromising or helping elevate visual art?   […]

Wake up call. Times are a changin’ for the PR industry. Fast. Now more than ever, our industry is witnessing the need for new roles and skills at agencies. What lies at the heart of this change? Agencies are being called upon to solve new and unique business problems that require highly integrated approaches using owned, […]