Last September, I had the pleasure of contributing a post to the3six5 project. Since 2010, I’ve tracked the project closely and have fallen into the routine of waking up, rolling over, checking my phone and reading the day’s new post before hopping out of bed. The routine may seem a bit odd to some, but […]
Yesterday can best be categorized as a Facebook flurry. Tied into fMC 2012, Facebook rolled out their announcement of the new timeline format for brand pages. As with any new Facebook announcement, marketers lit up the blogosphere with a flurry of posts to guide strategic planning and tactical implementation before Facebook automatically rolls all brand […]
Whether you’re a startup just beginning to build an online community or an established brand with embedded fans and followers, it’s important to remember that vocal customers and potential customers carry an amplified voice online. We all operate in a fluid, fast-paced world where social engagement with customers is now the norm. While this can […]