A few weeks ago, Ragan Communications launched a new portal specific for health care communications professionals. The site is starting to pick up traction and is a great resource chock-full of useful tips and insight for comms/marketing professionals across the health care industry. As I have a deep background in health care digital marketing and […]

Let’s play a little game that’s familiar to all of us. What’s wrong with this picture? Looks like a regular Facebook brand page with some wall posts, right? Now take a closer look at that wall. You’re witnessing a brand in 100% broadcast mode. Ouch. In the era of dialogue and active social conversation as […]

Gearing up to take that fun summer trip? Trying to gather together some maps of that great location? Concerned this image below may end up being you? Given the quick advancements happening in the world of augmented reality, you may soon only have to rely on the device that already sits by your side all […]