2010 Social Media Trend Insight

Yup, yup, it’s that time of year where we’re all trying to figure out where we’ve ended up and where we’ll be a year from now. It’s anyone’s guess to a degree but I did want to check in with a couple social media colleagues to have them share their insight. Special thanks to Lee […]

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Pitching Tips from Regional Media Contacts

During yesterday’s Publicity Club of Chicago monthly luncheon, panelists discussed how PR pros can make the most of positioning local pitches with a national perspective. The panel included Susan Caraher, Assignment Manager for ABC News’ Chicago Bureau, Jeff Flock, Chicago reporter for FOX Business Network and Ron Schofield, regional video producer for the Associated Press. […]

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Trust Agent Learnings

Last week, I finished reading Chris Brogan and Julien Smith’s highly touted book, Trust Agents. We’ve all witnessed the continued adoption of the Web as a crucial communications tool. What continues to lag behind in the PR/Marketing world is thorough understanding of how human communications patterns and relationships translate to the Web. Anyone who majored […]

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