You’ve done your research and determined that it makes strategic sense for your company or organization to create a Facebook page. You’ve checked out a couple good Facebook business and marketing guides and have the basics in place. But now what? Time and time again, I see Facebook pages created and then left static with […]

Current trends show that there are now over 19 million users on Twitter, up from 3.4 million last October. Twitter has gained incredible momentum as a key social media platform to say the least. The big question is whether new users are sticking around and using the site or visiting once and not returning after […]

Social media has opened a host of new opportunities for bands and musicians at all levels to connect on a personal level with fans. If you’re a band or musician, you should be on Twitter. There I said it. Having done PR/Marketing for a small indie label in the past, I can attest that there […]