What the “Digital Strategist” Role Means in 2013

It’s been fascinating to observe how the “digital strategist” role has evolved over the course of the past eight years. It’s been a journey and evolution to say the least and we’ve hit an interesting crux in marketing world. Shouldn’t everyone who works at an agency be a “digital strategist” that can tackle any facet […]

0

Three Keys to Becoming a Successful Digital Strategist

So, you’re a digital strategist. But, what exactly do you do? It’s a question I field at least twice a week and I’ve come to realize that I rarely answer the question in exactly the same way. In short, I help clients achieve online marketing goals by crafting creative social campaigns and managing a variety […]

2

People You Should Know – Jeff Woelker

I read and read and read blogs. I comment, tweet and ultimately connect with a variety of incredibly talented, insightful PR/Marketing/Digital professionals. Today, I’m starting a hopefully regular feature post called People You Should Know. The intent of these posts will be to introduce or connect readers with someone that is contributing great content and […]

2