On the heels of a previous post about government and social media and in light of one of my former jobs as a Naval Officer I thought it would be good to take a look at how the U.S. Navy is currently engaging the social Web. Helena Dobbins from over at Campbell-Ewald (U.S. Navy is […]
Clients say it. Your co-workers say it. You utter it to yourself now and again. Whether you’re a seasoned social media vet or just diving in, social media can definitely be a whirlwind to tackle. Heck, just finding a consistent, agreed upon definition of “social media” can be quite the challenge in and of itself. […]
PR and marketing pros are always looking for case studies and proven strategies to guide their own client strategy development. If something has worked, you might as well put your own twist on it and see if you can make it work as well. The fact of the matter is that sometimes there is a […]
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