Word of mouth marketing has always been a vague area in my mind. I’ve always understood the baseline fundamentals, followed the WOMMA Word and kept up on regular trends but I’ve never felt that I’ve had a complete grasp on the topic. That being said, I have a new found appreciation for word of mouth […]
Last week I had the pleasure of joining a couple hundred social media, marketing and business colleagues at the BlogWell conference in Chicago. Sponsored by GasPedal and the Blog Council, the purpose of the conference was to pack eight excellent large corporation social media case studies into one afternoon. Too much good stuff for one […]
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