This latest edition of People You Should Know features Seattle’s own Erica May, West Coast Director for Ignite Social Media. Enjoy and thanks Erica!  You recently hopped over from REI and are now Ignite’s West Coast Director. Tell us what an “average” work day looks like for you and what keeps you thriving even on […]

Continuing from my previous post on Jim Tobin’s Social Media is a Cocktail Party, I wanted to address a few other key learnings from various chapters throughout the book. Listening Process Jim rightfully devotes a chapter of his book to outlining the importance of the listening process. You wouldn’t run into a cocktail party yelling […]

Holiday season is upon us. If you’re like me, that means a lot of airline travel (please be kind in ’09 ORD!)…and inevitable delays…and plenty of reading time. Alternatively, it may mean holiday parties and colleague gift exchanges. Whatever the case may be, here’s a great gift idea and resource to get yourself, your boss […]