media relations | Digital Leap

A Perfect Match: The Zombie Apocalypse and Modern PR

The following is a guest post from my zombie-loving coworker, Justin Tsang (@justinjtsang). Zombie apocalypse (ZA) is in. You can’t escape it. The Walking Dead is one of TV’s biggest hits. Run For Your Lives, a 5K zombie obstacle course race, is available all over the country. Zombie-cons and zombie theme parks are spreading around the globe like…well, a […]

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Scott Meis

PCC Education Series 2009 – Feb. 3

Quick plug… Next week I have the honor of joining Lucio Gurrero, commuications director for the Illinois Governor’s office, and Lou Rutigliano, assistant professor of communications at DePaul University, as a panelist for the Publicity Club of Chicago’s annual education series. Specifically, the panel I’m on will be discussing the changing media landscape and the […]

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Scott Meis

PR 3.0 – Do You Have the Skills to Compete?

At this point it is still uncertain as to the ultimate impact our floundering economy will have upon the public relations and marketing world. However, one thing is for certain. The PR/marketing industry has undergone a dynamic shift that requires a new set of skills and a deeper understanding of the power of the Web. […]

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Scott Meis