The extreme excitement around the #WorldCup had everyone a’ Twitter with supporting their favorite teams. From live tracking to replays, there were a host of Twitter tools that helped create community and channel conversation around one of the biggest sporting events ever. I particularly enjoyed the fun integration of tiny flags that were embedded into […]
Last month, YouTube added another bonus feature called YouTube overlays for any organization that maintains a Nonprofit status on YouTube. Overlays are transparent advertisements that you see pop up near the bottom of a video during viewing. Previously, overlays were reserved for those purchasing advertisements on the site, but nonprofits can now access this feature […]
It’s all too often that I come across nonprofits scratching their heads, trying to figure out how to get their feet wet in social media with limited staff and a bare bones marketing budget. Looking for an easy way to communicate your organization’s mission? Recent statistics have shown that 63% of people are watching online […]