Pitching Tips from Regional Media Contacts

During yesterday’s Publicity Club of Chicago monthly luncheon, panelists discussed how PR pros can make the most of positioning local pitches with a national perspective. The panel included Susan Caraher, Assignment Manager for ABC News’ Chicago Bureau, Jeff Flock, Chicago reporter for FOX Business Network and Ron Schofield, regional video producer for the Associated Press. […]

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Effective Public Relations Starts With Trust

I’m currently in the middle of reading two good books – Chris Brogan and Julien Smith’s Trust Agents and Chuck Klosterman’s latest, Eating the Dinosaur. I’ll likely do a video review of Trust Agents when I’m done but there is a reason I mention both. Chuck Klosterman happens to be one of my favorite authors. […]

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The Blogger Balancing Act

Yesterday I attended the Publicity Club of Chicago‘s monthly luncheon where the topic of discussion was Are Bloggers Journalists? Dealing with the Legal Implications of Today’s Media. The event panel included Esther J. Cepeda – columnist for the Chicago Sun-Times and blogger for The Huffington Post, Toure Muhammad – chief creative strategist for Bean Soup […]

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