This past week, I had the distinct pleasure of presenting on a panel with Sarah Evans and Jeff Bodzewski for the Publicity Club of Chicago’s Education Series. The initial discussion focused on using social media to maximize media relations efforts. Like any good panel, the conversation eventually took a new set of paths as audience […]

Given the growing influence and popularity of Twitter, I thought it would be good to follow up my previous two posts on Using Twitter Effectively and Twitter Tools Overview Part 2 with another “tools” update. As you may gather, there are a LOT of tools and applications out there directed toward enhancing your Twitter experience. […]