Social media has opened a host of new opportunities for bands and musicians at all levels to connect on a personal level with fans. If you’re a band or musician, you should be on Twitter. There I said it. Having done PR/Marketing for a small indie label in the past, I can attest that there […]

Online research and analysis is often one of the first steps taken when working with a new client or your own company to start integrating social media into a communications plan. Depending on your focus, you likely have a determined set of keywords and phrases relevant to your company, competition and theĀ  industry that you’ll […]

Nothing like a little humor to kick off a Monday for ya. Last week a coworker passed along this excellent animated video from Current.com that takes a look at a young man’s pressure to tweet his life away. Too good, be sure to check it out. -Scott