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Digital Leap

Exploring trends and insights around content marketing.

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The Era of Digital Influence and Branding

Most of you have probably caught wind at this point that Pepsi is going through a three-year $1.2 billion re-branding phase. Apparently, the focus will zone in on merchandising, marketing and new consumer connections without any changes to the actual product. Good news for us Pepsi lovers. To that end, Steve Rubel announced on his […]

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Scott Meis
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