Today’s post is a bit of a diversion from analysis and insight to more of an opinion rant. We’ve all seen it. A “w00t” here, a “w00t” there. Whether it’s in a tweet, a Facebook status update or just in a message to friends, the “w00t” is all too prevalent. For those that don’t know […]

Continuing my “People You Should Know” series, I want to call your attention to David Mullen. A PR pro at Mullen (nope, not his firm, just coincidence) David is one of the most insightful bloggers out there. I’m always impressed by fellow bloggers that manage to have a family, work a full-time gig and are […]

At this point it is still uncertain as to the ultimate impact our floundering economy will have upon the public relations and marketing world. However, one thing is for certain. The PR/marketing industry has undergone a dynamic shift that requires a new set of skills and a deeper understanding of the power of the Web. […]