You’ve completed the RFP process, narrowed down your shortlist of contenders, listened to a vast array of creative pitches and finally handed out the golden ticket to one outstanding agency. Congrats, you’ve reached the finish…err, starting line! Game. On. Whether you’re a veteran Communications Director who has worked with a variety of agencies or a […]
The following is a guest post from my zombie-loving coworker, Justin Tsang (@justinjtsang). Zombie apocalypse (ZA) is in. You can’t escape it. The Walking Dead is one of TV’s biggest hits. Run For Your Lives, a 5K zombie obstacle course race, is available all over the country. Zombie-cons and zombie theme parks are spreading around the globe like…well, a […]
Weber Shandwick Seattle’s Chris Sewell hones in on critical writing tips for anyone in the PR industry.
I can’t think of a more exciting industry to be in at the moment. 8 years since I first stepped foot into a PR agency and my parents still can’t put a finger on what exactly I do for a living. They’re smart folks, it’s not their fault. My job and this industry is constantly […]