Earlier this week, social networking site LinkedIn announced the launch of a variety of new applications with the intent of making the site more engaging. I haven’t talked much about LinkedIn here because, well, until now there really hasn’t been much to say about the site. Don’t get me wrong, LinkedIn is definitely the “go-to” […]
Most of you have probably caught wind at this point that Pepsi is going through a three-year $1.2 billion re-branding phase. Apparently, the focus will zone in on merchandising, marketing and new consumer connections without any changes to the actual product. Good news for us Pepsi lovers. To that end, Steve Rubel announced on his […]
Get ready. We’re a day away from what will undoubtedly go down as one of the most memorable presidential campaigns ever. Including myself, others such as Scott Porter and Lee Aase have taken time to breakdown the huge impact social media has played throughout this campaign. Groups such as ShareThis are even zeroing in on […]
Digital Leap 