Last week, the Telegraph announced that Birmingham City University will be offering a one-year social media master’s degree. According to course creator John Hickman: “During the course we will consider what people can do on Facebook and Twitter, and how they can be used for communication and marketing purposes. There has been significant interest in […]

Clients say it. Your co-workers say it. You utter it to yourself now and again. Whether you’re a seasoned social media vet or just diving in, social media can definitely be a whirlwind to tackle. Heck, just finding a consistent, agreed upon definition of “social media” can be quite the challenge in and of itself. […]

Last week I had the pleasure of joining a couple hundred social media, marketing and business colleagues at the BlogWell conference in Chicago. Sponsored by GasPedal and the Blog Council, the purpose of the conference was to pack eight excellent large corporation social media case studies into one afternoon. Too much good stuff for one […]