Want to Get A Blogger’s Attention? Comment.

NOTE: This post also appear’s on Waggener Edstrom’s Thinkers & Doers blog. Let’s face it. In the blogosphere, you’re either a spectator, critic or a creator. To put the spectator or critic categories into a visual format, consider the following. Would you rather be: A) A Statistic… OR B) A Connector… The answer is easy […]

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Add BP to the Brandjacked Bin

Note:  This post also appeared on Waggener Edstrom’s Thinkers & Doers blog. Brandjacked. Though brandjacking is certainly not a new concept, it’s one of those words that can quickly ignite panic in the world of social media. Unfortunately, brands, people and products are brandjacked every day. With the lightning pace and ease by which online presence can be […]

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What Are You Going To Risk Today?

RISK. That’s a big, bold scary word. Insert “risk” into any sentence and you’re certain to raise an executive’s eyebrows. But, you know what? Never forget this formula: Risk = Reward. It’s not just a saying, it’s true. Want to know an even better piece of news? We’re already adept to taking risks, it’s part […]

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