Ahhh, the art of the viral video. Being able to capture the attention of millions upon millions of online viewers through a simple video. It’s one thing when you’ve got someone like Will Ferrell behind a viral effort (don’t get me wrong, I love that video and Will Ferrell) but quite another when a classic […]
A couple of weeks ago, Brian Clark (aka “copyblogger”) posted about a podcast from Ira Glass, host of NPR’s This American Life, discussing the art of storytelling. First, if you’re not already reading Brian’s blog on a regular basis, I’d highly recommend it. The fact of the matter is that while social media of course […]
An article in this week’s issue of PRWeek talks about MySpace’s redesign and their shift in focus to draw in more users over the age of 30. First, kudos to MySpace for tackling the redesign by applying feedback from its users. Obviously a logical step, butĀ I’m always curiousĀ about whether MySpace is over its heyday and […]