I’ve been pretty focused on Twitter lately but mostly because I’m enjoying the platform and am intrigued by how other communications/PR pros are making use of the tool. From my own conversations with others about using Twitter for their own company or brand, one big question always seems to come up – what would we tweet […]
On the heels of my last post, I thought it would be good to follow up with a discussion on why your company or organization may find it valuable to have an active presence on Twitter. As with any social networking tool, it’s of course most important to first define your audience and establish your […]
I’m pretty new to the world of Twitter and I’ll be the first to admit that it took awhile for me to make the leap and sign up. It’s an incredibly clean, simple site and it takes all of a couple minutes to create a profile. This simplicity is a telltale sign of the site as a whole, which operates […]
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