In PR world, the notion of storytelling can seem intimidating as it often conveys a very complicated process. What I’ve always loved about storytelling is that at its core, simplicity is what drives the best narratives. The amazing part about humans is that everyone has a story. It may not seem like it on the […]
C-H-A-N-G-E. Change is exciting. Change can also be challenging and highly rewarding at the same time. Change can come when you least expect it. For me, change is usually good as it stems from decisive action based on gut reaction. Always trust your gut. For the past six months, I had the honor of working […]
This edition of People You Should Know features Thurston Hatcher, one of my old clients from Rush University Medical Center. Currently the Web managing editor and social media manager at Rush, Thurston has helped Rush forge ahead with online communications. Thanks Thurston and congrats on completing the Chicago Marathon! Any hospital that integrates social media […]
Digital Leap 