This post also appears on Waggener Edstrom’s Thinkers & Doers blog. How often have you seen a video that blows you away, then immediately leaves you baffled and questioning – how in the world did they pull that off? It’s unrealistic to¬†go into a campaign expecting to produce a “viral” hit but you do sense […]

Continuing on my storytelling kick from last week here… Last weekend I had the pleasure of seeing Ira Glass speak in Seattle about the history of This American Life and the masterful art of storytelling that goes behind each and every episode. Interestingly, one of the very first posts I did on this blog more […]