Earlier this week, good friend Joe Gray (@djgraymatter) posted a video presentation around the topic of organizing a company to foster creativity. As an imperative element within any business culture, creativity is often siloed to titled creatives or a creative team at a company or organization. But how does one go about encouraging ALL team members to proactively think outside the box and consistently bring new ideas to the table?

Check out Joe’s insights below and be sure to watch the excellent TED talk he included at the end.