It’s not uncommon to see eyes roll and shoulders sag when the topic of SEO (Search Engine Optimization) comes up in conversation. For someone not interested in Internet marketing or social media (there’s a bridge, wait for it), I can see where it would be an intimidating topic. Nonetheless, as more and more companies and […]
I came across Common Craft a few months ago and quickly fell in love with the social media and application explanation videos they produce. It’s easy to assume that nearly anyone in the field of communications and beyond is now engaged in some form of social media in one way or another. The reality is that […]
A couple of weeks ago, Brian Clark (aka “copyblogger”) posted about a podcast from Ira Glass, host of NPR’s This American Life, discussing the art of storytelling. First, if you’re not already reading Brian’s blog on a regular basis, I’d highly recommend it. The fact of the matter is that while social media of course […]
Digital Leap 